From One Van to 300+ Contracts: Building Porter's Pest Control | Mark Porter
Tonight's Episode
In Episode 19 of Pest Perspectives, Shaun Muller is joined by Mark Porter, founder of Porter’s Pest Control, for an open and honest conversation about building a pest control business from the ground up.
Mark shares his journey into pest control after starting out in retail, the early lessons learned working with Prokill, and how those foundations helped shape his approach to service, sales, and long-term growth. This episode goes beyond treatments and tools, focusing on value-based selling, trust, branding, leadership, and mindset.
Rather than chasing quick wins or competing on price, Mark explains why people buy people, why understanding a client’s real needs matters more than cost, and how strong relationships with clients, staff, and family have played a major role in scaling the business.
The conversation covers moving from a one-man operation to a growing team, the realities of responsibility when employing others, and how innovation, presentation, and consistency help smaller businesses compete with national providers. Mark also discusses mentorship, learning through experience, and why staying grounded is essential as a business grows.
This episode is practical, relatable, and motivating, offering real-world insight for pest controllers at any stage of their career.
Pest Perspectives is a UK pest control podcast created to educate, share experience, and encourage better conversations across the industry. Episodes may be suitable for CPD self-reflection depending on your scheme.
Hello and welcome to PES perspectives episode 1919
episodes. It's technically it's
technically 18 with guests. First one was me telling people
I was doing a podcast because I kept talking about it and I'm
approved for all CPD bodies now the podcast is so that's good.
This podcast is basically to entertain and educate at the
same time, people within the pest management industry
generally or anyone that's within the pest control field
because it's a wide, it's a very wide space.
It is. And this week we have on Mark
Porter from Porter's Pest Control, which he's just
celebrated his eighth company, 8th year in business.
How you doing Mark? Very well, Sean, thank you.
It's nice to nice to make an appearance on it.
A bit nervous but I'll give it my best shot.
I'm the little podcast compared to the beauties and beasties.
You weren't nervous on that? Well, what can I say?
Them, them boys are legends, but they're doing, they're doing
really well. But as, as are you, you're
starting to pick up momentum now, which is good, and people
are following and sharing. So yeah, I thought I'd come on
and give the platform a bit of support as well, you know?
Yeah, cheers for that. Yeah, it's, it's been good.
Oh, I've got 1 already. Good night.
We used Mark Porter from PPC Best in South London, his team
to go to for sure. Wow, you really have put the
word out there. Thank you for for watching on
YouTube. Oh wow.
Well yeah, I did. I've offered big payments for
people to make nice comments. So yeah, people starting to cash
in already. Well, that's on YouTube that
one. So let's obviously go back
before you actually got into making your own company.
So how did you actually end up in pest management?
Was it? Was it like you fell into it or
like everyone else? Or how was it?
Completely that so before I got into the pest management world,
I was actually in retail a complete a complete different
Galaxy and but I was becoming a bit bored with that.
And yeah, pest, pest control found me and I found pest
control. Really, that's how I look at it
is we found each other and it's been the perfect marriage ever
since, 21 years later. Oh very nice that is 21 years
later. I'm such a noob compared to you.
I'm such a new you must be. You must be paying someone
else's commented in chat. This is your best tech.
Yeah, so that that young man, he's he's been with, he's been
with me since day one, David and he's still got, he's he's still
going strong. I won't, I won't mention how
young he is, but yeah, he is. He's he's one of my favourites,
if not the favourite. So how did you actually like,
what was your first role within pest control?
What was it like a technician job or what kind of?
So yeah, I mean, I think it's worth shouting out the company
that I learnt my skill set from. Really.
So it all started it it all started at what what is no
longer unfortunately, but it was under the Pro Kill brand.
So I used to work for Pro Kill, Pro Kill Limited and I, I, I
basically, I managed to blag an interview with the then owner,
Dean Spires because I phoned up and they weren't actually
looking for anyone with without experience and they weren't
coming to London until the week after.
But I managed to get through to him and basically say, well,
look, what have you got to lose by me coming down to have a chat
with you. So I went bowling down to
Bournemouth, sat in front of him and basically said, well, at the
very least now you owe me a little bit of a trial.
And he took a punt on me. And yeah, it was the first time
in my life actually being a school dropout with no, no
qualifications in any capacity that I'd found something that
really got me and really made my brain tick and really made me
want to learn more. And, you know, Pro kill was
purchased by rent to kill one of their one of their big
acquisitions. And at that time that was a huge
acquisition because Pro Kill were they will make, you know,
they was one of the one of the first that made the big impact
on the franchise side of things. And yeah, you know, essentially
I've, I've my business model today as it stands is it's got a
lot of formulas that Pro Kill had, you know, in the sense of
the service, the approach and the customer service.
So there's a lot of what I learnt at Pro Kill, but with my
own twister in between that as well.
Oh. Nice.
I mean it is funny in a way. Friend to kill buys another
company without killing it. Pro kill.
Yeah, exactly. And it was, it was it caused
massive ripples, to be honest, because I think, I think Dean,
who's now retired, he won't mind me saying, you know, Rent a Kill
was a dirty word at Pro Kill, you know, we wanted to do
everything that, you know, we didn't want to be like Rent a
Kill. We we pride that we prided
ourselves on good customer service and that, and that's how
the Pro Kill brand grew and still grows.
You know, there are still franchises out there.
So I left. I left immediately.
I, I put my notice in and I wasn't hanging around.
That's no disrespect to rent to kill.
You know, I've got no personal beef with rent to kill, but I
just, I had my own vision and my own ways of doing things and it
wasn't the rent to kill way. That's fair enough because they
reckon I don't know. When I read and hear podcasters
they reckon statistically when a company is acquired you will
lose 50% of the staff because they'll just leave.
And not in the staff, it's also the portfolio because a lot of
the a large proportion of that portfolio is more more often
than not joined from that, you know some of the big that some
of the big providers out there. Yeah, yeah, that's that's
interesting. That is welcome, Jasmine.
Thanks for popping in my green screen messed up my ways there.
But yeah, was it was it was pro kill.
The only place you worked for before you went to went to make
your own company was. It no.
So the the journey behind that to sort of finish that, that
direct question off is so when I let, when I left parochial, I
went to what was what's now known as OCS is they was
formerly known as servest. Oh, OK, yeah.
So I, I went there, I went there for 18 months because on paper
it, it ticked every single box. You know, the pest control
division was interlinked with the cleaning division, the
catering division and everything else.
But it, it was a complete mess. And for the first time in my
working life, I actually had a massive personality clash with
one of my colleagues who we just had a massive falling out.
He didn't like me and I actually ended up not liking him as well.
So it become quite personal, which was probably the first,
was probably the first time I've encountered something like that.
But I think ironically, he's not no longer in the industry.
I do keep my eye open. Oh yeah, you do.
You do. You didn't keep your eyes on
everyone, he said to me. I keep my eyes on you.
I've been seeing what you've been doing.
Exactly. So I was at, I was at service
for a little while. I then the guys at Lodi who I've
got to give a massive shout out to, they let me come and do a
few months with them. Tony Knight gave me an
opportunity and a bit of a window to sort of see if I could
find my feet on the, the supplier side of things.
But then after that, I kind of felt, you know, pest control was
my home really. That's where my, that's where my
passion lied. I mean, it was great talking to
other pest controllers trying to sell them products and whatnot,
but that really wasn't what that wasn't really where my passion
lied. So it was January 2017 that me
and my wife decided that we was going to launch Porter's Pest
Control Limited and the rest, they say is history.
Oh, nice. So obviously, obviously your
previous experience, would you say pro quick pro kill helped
helped you build your company or the the policies or the way you
did business helped you what what you learned there helped
you build this company, this family business you run now?
Would you say a lot of that came from there?
Did you always want to run one or was it just did it come
about? Was it in your back of your mind
for a long time thinking? So, so when it started, I loved
the service side of thing because I, I, I started off as a
service consultant, had a really good portfolio in London, really
liked being ahead of my round and having that rapport.
And I, I, I was, I was sort of persuaded to do a couple of days
a week in sales and within the first couple of months I was
competing with the full time surveyors.
So the sales manager at the time, Mr Dave Morris, big shout
out to Dave. He, he asked me to give it a
crack full time. And I wasn't really a salesy
kind of person. You know, I just, I love pest
control. But what I, what I realised is
that I wasn't selling pest control.
What I was doing is going to the clients properties and telling
them what their problem was and how it can be solved and just
being truthful and saying, look, my office says to solve that,
that's what the cost is going to be.
So quite quickly I was picking up the sales techniques and you
know, I was getting reasonable figures and you know, everyone
was happy really. So I had the real great
experience of learning and mastering the the technical side
of things and then going into the sales side of it and having
some real good salespeople beside me to sort of nurture the
person that I become. And then I think from from
there, it really kind of I went into sales full time and then I
think it was a few years after, that's when the acquisition
happened. So yeah, I think it was a
massive part of what we've become now because it taught me
the absolute fundamentals of business.
I've got a mentor, massive shout out to Richard Cole.
He's, he's probably been the biggest part of my professional
life in pest control, you know, and he's, he's still guides me
today, you know, and having people like that beside you and
sort of pumping you up all the time and sort of having that
giving you that fear factor when they're phoning you to ask you
what you're doing on the month in terms of your figures.
You know, that the, the respect is still so massive.
So, yeah, I think even even to this day, eight, 8 1/2 years
trading now, you know, I think the momentum that we have and
the way that we've grown, I think that comes down to what
the way I've been taught at Prakial, which you never become
complacent. That's nice.
I mean, I'll be honest, the mentorship theme comes up a lot
on this podcast. It does and it seems to because
I've been asking for a lot more help recently.
I mean, the websites, the main thing has got to be done.
I keep getting told the website, so I'm looking at doing the
website, but mental because I've asked you for some tips in the
past. I asked I I did try some of
them, but I didn't go full throttle into them.
I didn't. Yeah, but.
I'm trying to do. I'm trying to go upwards now.
I am. And that's the only way you got
to, that's it, you know, whether it's small little steps or
you'd, you'd be a little bit aggressive.
I mean, look, I don't, I don't portray that I'm perfect, but
there's loads of people that I do give bits of advice to.
And, and I enjoy doing that because at the same time, I like
to think I was in that position before and I still take feedback
and criticism and, and everything else that comes from
people in the industry. So yeah, I think I think our
industry should be more like that.
You know we pass on help and tips and advice and support to
each other as and where we can. Well, honestly, I believe, I
don't know if I'm right or wrong because I wasn't very vocal
until a couple of years, a couple of years ago.
I've heard out of nowhere, but kind of I didn't say anything
because it used to be that a lot of the pest control groups, in
my opinion, you know, when you ask voice, you get laughed at.
You get, oh, you should know this, you're a pest controller.
But now it seems to be everyone's willing to give it
voice without mocking people, which which is great.
I mean, I can give a bit of an insight to that because I'm, I'm
actually one of the admin moderators on the British pest
control Group One, one of a few of us on there.
And I think we often, we spend a lot of time as moderators
speaking to one another, observing posts and observing
questions. And you know, we do discard and
we do keep a close eye on that because at the end of the day,
everyone, myself included, but you know, we're not experts in
every single field of our industry.
So I think there is that level of understanding that, you know,
if someone's genuinely asking a question that they need help
with and support and they're being torn a new one, which I've
I've had it happen to me. I think really it's just a case
of just reminding people, look, come on guys, we've all, we've
all been here before. So yeah, I'd like to think as
well there's been a bit of a turn around, particularly on
some of the more established groups now that are regularly
being used for sort of tips and advice really.
Yeah, I've noticed a big changes.
I'm going back a few years. It used to be like, say you'd
show your boxes and you hadn't labelled them up yet.
Oh, well, you've not labelled them up.
Well, they're not out. That still happens.
But yeah, I, I think the aggression, the aggression side
of that is definitely, I think a lot more people are a bit more
aware now. It's like, I'll come and mate,
like you don't know the full story and how do you know that?
You know, there's always these factors into it.
And I think people are getting a little bit more savvy themselves
before posting that kind of thing.
They're probably just being a little bit more aware of that.
You know, they they could, it could actually turn, turn on
them. Yeah, because I I, I speak to a
lot of people. But what bugs me is when I see
company, I'm not saying names of companies, but I see them on
LinkedIn and all over the place taking photographs on site
surveys of they don't name the companies.
But you never know the full story.
Do you say that say that client probably hasn't or hasn't paid
the bill or the pest control not had it in eight months or a long
time and they're saying, oh, this had this pest control
company and not very good. We don't always know the full
story, do you? And that's a lot of the problem.
I don't think it does oranges do any good to put them pictures
online as an advert for your business.
I don't know. That's my opinion, that is.
Not 100%. But it's something I post online
and every so often I get I get fed up with it and I pack a
post. Politically correct post,
obviously, but my opinion. Thanks Jason McAfee for joining
Ask Press Control and Jason says you help me power with a bed bug
advice. You're my go to bed bug man
Jason. Jason McPhee.
That's it. Thank you, Jason.
Yeah, we've, we're, I'd like to think we're quite renowned now
for our bed bug work. We've we've done, we've done
some huge projects. We've gone viral with a lot of
the jobs that we've done. I'd love your members.
I would she went proper viral. Yeah, I mean that that kind of
kit, you know, that kind of escalated and off the back of
that we've we've had some fantastic projects.
You know, we've we've, we've ended up working for local
authorities outside of London. We've had jobs passed.
We've got a lovely company, Atlas Environmental up in
Manchester. I believe they are, they've been
really good. So shout out to Jacob and his
team. They've been really supportive.
They've they've put us on to a very large project in London.
And it all stems from really trying to portray yourself as
understanding the enemy that you're dealing with and actually
having fun whilst you're dealing with it.
Because then people can see where your passion lies.
And I do. I do like it when people come to
me because I always say, look, I'm not saying this is the way
to do it, but we have great success in doing it this way.
What you seem to You're also quite good at making content
you. Are, yeah, I mean.
You, you, you understand how to make it because in pest control
a lot of people don't understand how to make good content.
And you do. Because I, I watch, I do.
It, it has come with making mistakes along the way, Sean, if
I'm being honest, because you know, again, I think you've got,
you've got to take on board the constructive criticism.
I've had people private, private message me about certain things
or even publicly sometimes pull me up on something.
And I think sometimes you actually have to think, well, if
that person took the time to make a comment about it, rather
than me being down about it, actually Draw Something from it
and think, all right, maybe next time I'll do it in a different
way. So there's been a lot of a lot
of deep thinking on my part, which has really allowed me to
to really push my content out there with me and my team when
when we're out there having fun. Because that's the key thing,
we're having fun. It does it.
It does look that way. There was that one where you
may, it's like, it's like there was one of your videos.
I loved it. It was bed bugs.
In east London. Catastrophic.
And it was the way it was done. It was like a film.
It was like on the crime scene I loved.
That one, yeah, I mean, and that one I mean, I had I had all but
two of the whole team on that. And that was that was monstrous.
You know, that that was probably up there with infested, which if
you go on YouTube, you'll see it bed bug infestation.
We went viral over that. We was we was all over the
states. We had an invitation to go to
America, but unfortunately that didn't materialise but for.
A bed bug job or was it just? Just to do, just to do a seminar
on it and just to do a lot of speaking because we, we do have
quite a unique approach to our bed bug work.
So, but yeah, like I say it, it's nice, you know, it's nice
to have an established name in the industry and not everyone
likes us and of course not everyone is going to like you.
But I'd like to think that we've, we're, we're held in in
pretty much good regard amongst our, our fellow peers up and
down the country. Well I feel you are, but as you
say there is obviously pest controllers that are a bit old
school and they don't like anyone doing better themselves
so they see it as that way. But industry is changing.
I think it's really nice your mum's watching.
Cheers. Oh, your mum?
Sorry, I'm just talking. Oh, your mum?
It might be my mother-in-law. Hold on.
I'm just looking at my wife as if to say who's watching?
Is it Dawn? Yeah, still she's.
Always. Oh yeah, yeah, that's my
mother-in-law. Big shout out to my
mother-in-law. That's really nice, that
fortune, that is. Yeah, and I think, I think
really that that's the USP about Porter's Pest Control is that
we're a genuine family run company.
You know, it's myself and my wife over here, Holly, it's
Jamie, my son Amy, my sister-in-law Dawn, my
mother-in-law Siobhan, my PA who's been with, who's known me
since I was 8 years old, Dave's, you know, so we are very, very,
very close knit and they all know what my visions and
expectations are. And I think that's what makes it
work, really. It will do because if you've
obviously got a vision and you know what you want to achieve,
then everyone else is on the same page because obviously they
want to. They want to achieve it as well.
They do. I've never had so many people at
my chat mate, I'm telling you. Honestly it's so cool.
Thanks for watching everyone. Yeah.
Thank you guys. What?
So what was what would you say was is the origin story of
Porter's Pest Control then if you go back to when you first
started it because about the early days, but it was just
yourself, wasn't it when you first started?
Yeah, so I I started it where I was out on my own.
I went out and bought a little black Ford Fiesta, which is
still with us. That's got that's got the that's
got the registration number pest mad because for those of you
that know me, I've, I've got a, a quite an array of private
plates for the vehicles as well, which I'm quite proud of.
And that one was pest mad And I sort of set it up from there and
I went out on my merry way and I, I just didn't take no for an
answer. You know, I promised my wife
that I was going to make something of myself And you
know, I did it, you know, because I didn't want to let her
down. I didn't want to let myself down
and people that were supporting me.
So I think that was the real driving force.
And within that first year, actually, that's when we picked
up the massive bed bug job that, that really sort of put us out
there, you know, because it was, it was the biggest job that I'd
ever sold as trading as porters. It was, it wasn't hard selling
it because I knew what I knew how to solve it, you know,
really. And, and the client snapped, the
client snapped my hand off. And I'll never forget because we
sent the quote at the end of November.
So it that that was probably the best Christmas for us because it
not only was it nice financially, but it was just
nice to sort of think that, right, we can sell work like
this and actually give people the confidence that the the
small companies can actually deliver.
Exactly, because obviously you think if your national companies
are the ones that get the big jobs, but for a small business,
family business to get a job, like obviously that was quite a
big job. It's quite good, isn't it?
Because normally a small companies only get little jobs,
yeah. Exactly.
And I've always been a believer and I've always been taught from
my very early days, it doesn't matter what you're selling.
If people don't believe in you or they don't take to you, it
doesn't matter people by people. And that's something I always
tell my team now is regardless whether we're going to do a
service inspection or a call out or a survey, that person has to
invest in you as a person. They have to see that you're
genuinely interested and that you genuinely care.
And I think that's really what makes us sort of deliver each
time because we take the time and the effort to to make sure
that our clients are happy. Yeah, no, that's, that's, that's
really good, though. Is he with how was it when you
first took on? Because I hear a lot of story.
How was it when you took on your first member of staff?
Because I hear about all the stress and you, you have to like
a lot of people feel like there's weight on their
shoulders because now they've got to support someone else's
family. What did that feel like when you
first took someone on? I'll be honest, I mean, I, I
loved it because I mean, we just just this month, we went up to
10 staff members now, which was, you know, that, that, that was
quite an emotional time for me and my wife.
Because like you say, at the start of every morning, I know
that I've got 99 families and dependants and different, you
know, different demands that I need to make sure that I can
support my team. And I've, I've always said
there's no, there's no better drive about not wanting to fail
than the fear of failing, you know, so I'm very philosophical
with things like that. I always listen to sort of
motivational podcasts and stuff like that.
So I'm, I'm, I'm forever pushing myself and wanting to involve
myself as a person and, and as a boss, you know, because I never
really saw myself as a, a boss, which I, my team will tell you,
I don't. I never tell anyone that I'm a
boss because for me, I'm only as good as my team.
And so we, we genuinely do work as a team.
No one works for me. We all work together.
And that, I think that's one of the key points with my company
is that we are genuinely A-Team. We succeed and we fail together.
That's, that's good because that's how that's how you learn
and you learn and grow as as technicians, as people.
It's what's it called when, So you you are still on the tools,
aren't you? I pick and choose.
So my, my, my main role on a daily basis now is I, I'm sort
of spearhead the survey side of things.
I also look after our key account clients.
So we, we've got quite a, quite a vast size portfolio in the
sense of what we look after. We, we.
We. Do roughly how many?
You don't have to say the exact amount.
How? Many 100.
We're probably north of 300 at the minute of of.
Sort of. Contracted clients each month.
Well done, Well done. That's good.
And it's, and it's a nice array, you know, we look after golf
clubs, we do leisure centres. We specialised in block
management, that's my Forte. So we look after blocks,
skyscrapers and large, large developments all across London.
And we we've own, we've recently won a massive regional contract
as well where we're looking after 24 garden centres up and
down the country. Congratulations.
Thank you. So that was our that was our
latest scoop. Yeah.
Well, well done. Yeah, you probably took it off
so some national. I did, actually.
I did, yeah. But well done, that's that's a
massive feat for a small family business.
Well done. Thank you.
And it it does it, it does make me proud, you know, because from
where we've from, where we've come from, and it all started
with a dream and sort of I've never ever forgotten who I am
and where I've started. And I think that's where a lot
of people, they can become a little bit cock sure of
themselves. And people that have known me
for as long as they have, they know that I love I'll, I'll
never, ever lose the passion that I've got for what I do.
And I'll never forget the the people that have helped me get
to where I've got, you know, and that that's where I've I will
always stay, stay grounded. The people that know me really
well will probably be screaming at the screen saying, yeah, but
he he likes to hire Lamborghinis every weekend and stuff like
that. But we all need a release, you
know, and that that is the end game.
To get the green Lamborghini with the van would be an
absolute pleasure. But bringing it back to more
seriousness, it's, you know, it's, it's never forgetting who
I am and, and how I've got to where I've got to.
It's good. It's good because you've you've
you've worked hard to get where you are and add mentors.
Just just put well done, well deserved, mate.
Thanks for watching, Adam. Yeah, I like, he's good.
He's a good pal. Adam.
We always talk to each other about different bits and pieces.
And again, you know, Adam, someone that reaches out to me
and vice versa. And it, and it's nice, you know,
I, I, it's nice to be able to sort of try and give people your
perspective on things and angles and ideas and suggestions.
They're not always bound to be right, but at least you give
people food for thought. Exactly.
I speak to Adam quite regularly. Nearly daily I do so I didn't
know you talked to Mark as well, but cheating on me?
I was just going to say the same thing.
But yeah, no, that's, I'll tell you, I'm really impressed with
you. A national chain.
Have you got any doubt in mind that near Leicester?
No, so at the minute how high up do we go?
Just sort of just talked about Harrow.
So the furthest we go up is Harrow for the garden centres
and as far down we go down to Winnersh near Bournemouth.
I've got to say, if you ever there in my everyone dialled me
up. Yeah, if you would not.
Listen, I'm sure, I'm sure, I'm sure.
We'll be going up that way soon enough, buddy.
Well, well, if you're going past tech this year, I'll definitely
be. There.
Yeah, I'll be there. Me and me and the team will be
there. We we always take an entourage
with us down. I'll be there all day because as
you know, I'm on, I'm on the board.
I'm on the board and on the pest tech committee, so.
I'm yeah, well done on that. We're there for two days.
I will. Yeah, we'll be, we'll, we'll
definitely be there. We like we again, we like to
network with different people. I think, I think personally
you're one of two people in this industry.
You're either all about yourself and what you do and you don't
give a damn about anyone else. Or like what you've just said,
we both speak to Adam. We both speak to Kieran Sampler.
You know, you, we, you make contacts with people that you
know one day, you never know, you know, just whether you might
need that person or more importantly, just just to have
that friendship group. And I think that's what I've
liked doing is establishing a wide network of fellow people
that have the same passion and enthusiasm as me.
And I think it just makes that the, the job a bit easier.
I pass referrals up and down all the time and you know, we're
getting referrals passed to us. And I think that's how it should
be, especially amongst us smaller companies.
That's nice, that is, yeah, He's helped you.
He's saying help me loads from a business sense and it's greatly
appreciated mate. It's all good.
It's all good. So obviously I'm guessing that
you bought, you built this portfolio because you're, is it
you going out and seeing clients and talking to them?
Do you? Yeah.
How did you go about that? Is it all in person?
Is it e-mail? Is it face to face?
So how did? You it's all in person, but when
I going back to the pro kill thing, when I, when I left, when
I, when I was leaving pro kill, as you can appreciate going back
to the very point about people buying people, it was pretty
quickly getting out there that pro kill had been purchased by
rent to kill when I made it clear that I was leaving.
So I quite cheekily, I stayed in touch with a lot of these
people. I had their contact details and
once my once I knew my non compete clause was up, I
utilised it. You know, I stayed in touch with
people when because I was solving problems quite
successfully when I was at Pro Kill without being big headed,
it was a no brainer for those people to come across to me.
When I started my own company. I knew what they was paying and
I knew what what they was expecting.
So it would be a lie for me to say that I didn't have a massive
helping hand with my past life at Pro Kill.
But you every you know, it's not some I read a thingy before
about. It's not about having good luck.
It's how you use that good luck that really matters.
And and that's what we did. We maximised on that.
I mean, one of my block management clients that we do a
lot of work with. I think we're up to north of 150
sites for these guys now them alone.
Wow. It's kind of and that and
that's, and we still continue to get work from them because it's
all based on trust. It's like we've got this site,
this is the problem. Can you please go and sort it
out and invoice us? And trust is the biggest element
for me. So with these box you do, is it
not a monthly service or is it like it?
Is that OK? Yeah, so we do all the common
parts. So essentially it's the car
parks service rooms, boiler rooms, plant rooms, lift motor
rooms, tank rooms. And then what where we bought on
a lot of added services is we we can do some bin store cleaning
as well. You know, we do fly maintenance.
I mean, my, my fly maintenance service has gone through the
absolute roof in the past 18 months.
Big shout out to Dave Haskins at Bower products on that because
he came to our he come to our office and did some training on
fly units and selling fly units. And you know, we did an internal
competition with the team about who could upsell the most fly.
So it's just keeping things relative and relevant.
Relative and relevant. No, no, that's nice.
That is, I mean, yeah, you, yeah, you're small business, but
you sound big time to me. I want to, I want to be big
time, yeah. And I think that's, that I
always revert it back to the sense that I'm on PayPal, I'm
uninvestable, I'm, I'm, I'm unemployable.
And it, it's funny because I saw a company that I actually
applied for an operations management role before, years
ago, absolutely years ago. And they turned me down and
they, they practically laughed at me.
And quite recently, they actually commented in one of my
posts like saying congratulations and whatnot.
And I thought, God, you know, they, I'm kind of hoping that
they feel that they missed a big opportunity there with me.
So it's almost a little bit like a almost like a bit, yeah, full
circle, you know, but yeah, it's, I think it's just a drive.
I've got, I've, I've, I've come from absolutely nothing.
I've built, I've built this company with just pure
determination. I've had, no, we've got no
external investors in our companies, myself and my wife
that own it fully. So we've had multiple offerings
in the early years, which we, I'm glad now that we declined
that opportunity because we never really needed them.
We never really needed the financial backing.
It was really just people with the business acumen that we felt
we might have needed. But we've just sort of found, we
found our way along. You know, we've just, we've done
everything together and she's sitting here with me now.
I'm hoping to get her on in a second just so she can at least
be acknowledged because, you know, she's been a massive,
massive part of our growth. It's really, it's really good to
hear because on the on the my message to work in our business
eventually when I take over the reins.
So yeah, it's, it's really nice. It is.
If anyone's got any, any questions in chat they want to
ask as well. I can always mention them, but I
love to see it. It's a successful family
business. And you say the early days of
acquisitions about recently you've had people try to buy you
again? Yeah.
Well, fun. I bumped into Colin Harrison,
who I love Colin, Colin, I'm, I go, I go way back with Colin and
you know, and I know he's got his eye out there now on, on
companies, but it, you know, he gave me some really sound advice
actually. And he said, he sort of said
we've had an eye on you. But we both agreed I'm only 40
years old. I only turned 40 recently.
So I'd like to think I've got another 10-15 years before I can
sit down with a wife and say, look, do you want me home a
little bit more? Because we've had a really good
offer on the table. Well, depends if you want to
pass it down to your son or or anything.
Yeah, exactly. I'd like, I'd like, I mean, you
know what? I'd I'd be a liar if I sat here
and said that I wouldn't turn down like a a really, really
appealing offer. But I think at the minute we're
having so much fun and without sounding big headed, you know,
we're we're we're really sort of turning heads where we need to
be. Holly is the real boss.
Had to seen that comment, Siobhan.
So yeah, I think you know, and I I keep reverting back to it.
We are having so much fun. I mean, we're running the
business. A lot of people didn't think we
was going to get past the year, let alone eight years.
So I think the fact is we're building momentum.
We're getting huge clients on board and, you know, we're
making really good solid connections with, with fellow
pest controllers up and down the country.
So, you know, we're, we're someone now that people can turn
to in London with an established reputation.
And, you know, they know that they, they, they can get us to
do what's needed. They know that we ain't going to
fail. We're going to get the job done.
I swear you've done that. That's exactly what you want.
It's it's good to hear and and Adam saying the same.
I wouldn't be wearing my messages.
Same with me the way I the way I am now.
I used to work in the factory. I used to be shy and everything,
and I turn my life around and look at me now.
Yeah, it's changed for the I think my kids like it more
because I used to be very quiet or used to work in a factory and
that was it. And now they're quite proud of
me now. Yeah, so they should be.
For what I've done. I mean, I've always been bloody
loud. I can't, I don't have an off
button. And but again, I think that's
what's created the personality, you know, people, people really
like my passion and enthusiasm. And I think that's the best
advice that I can give to anyone that sort of really thinking
about what they can do to scale their business.
I think it's, it's be, it's be real.
You know, you're not, don't go out there wanting to try and
sell someone something. You've got to have that passion
in wanting to solve a problem. Because if they see that passion
that you're actually wanting them to solve a problem, then
they see that, you know, I mean, we've, we've been, we, we've
sort of been on the, the bandwagon from the very early
stages of using motion cameras for remote monitoring.
Yeah, I love that. How does that come about?
But with the radio links. It that come about by a really
good friend of mine, Robert Stannard of Kent Pest Services,
who I actually got to meet through when I was the sales Rep
at Lodi UK. So I only met him when I was
trying to sell him products and we've been really close friends
ever since. You know, we've we've been
really close and he told me about Rio Lincoln.
I sort of really jumped on it and I used it as a bit of an
experiment with some of my clientele and I and I'm, I was
maximising an opportunity with it.
And you know, we, we sell it at an absolute premium, you know,
because in London especially you can get away with that.
But it's not, it's not, it's not, it's not trying to do 1
without the other with, yes, we're selling it at premium, but
we're offering a premium service as well, which a lot, a lot of
my local competitors. It's about knowing what your
competitors around you aren't doing.
I know what they are doing and it is that's where I've always
been quite switched on in keep my keeping my eye on the game
around me and knowing how I can keep, you know, how I can keep
evolving our business. I mean, we've got drones, we do
drone surveys and things like that as well.
I've seen that. So you know, we're we're
constantly investing. We've got 2 mopeds on the road
now. So I'm never becoming complacent
and letting anyone try and get in my mind.
I'm not letting anyone try and get near me because no sooner
they try and do what we've done, we're then moving on to the next
Fingers ready is. That well, yeah, you're very,
very fast. Fast thinking you are forward.
Thinking yes, I try and it don't always work, you know I don't.
Again, I'm not sitting here saying that I'm a, I'm an
absolute legend in the game, but you know, I'd like to think that
we are built. We are building a name for
ourselves. And and that's what drives me.
If, if we fell flat on our face, at least my attitude would be
that we tried. But we're out there and we're
and we're, we're picking up pace.
Yeah, you know, with the mopeds, how does he what do they do on
the mopeds? Because you can't fit much on a
moped to do with pest control. What do they do?
Just like surveys and like monitoring, No.
So again. So generally speaking, we we use
the mopeds for emergency call outs where we're able to offer
them a unique call out time because some of our clients you
know we deal with Michelin star restaurants, we deal with
leisure centres, we deal with theatres etcetera.
So we the the Slas that we have on some of our portfolios makes
us quite unique where we can guarantee a same day attendance.
OK. Well, that's good.
That is OK. And I've, and within London,
anyone that's been to London and operates in London, it's
sometimes it's just a lot easier.
But to answer your question directly, where what they're
carrying is concerned, we, we try to be quite strategic
because the guys do carry a fat Max bag as well.
So they're able to get the the snap traps in there, the
Redemptor sides and bits, bits that will perhaps at least get a
hold in treatment in place. If it holding treatments needed
or we need to just get some tracking dust down or some
tracking gel down or some remote cameras.
We're at least able to do that and sort of give that client
Peace of Mind. And again, it's almost it's
almost being able to give that Peace of Mind immediately before
we get the decision makers sort of purchase order.
It's just given that, again, it's just trying to stay ahead
of the game. It's good, it's good.
Anyone realise what I keep doing?
I'm sweating. I've got a towel.
It's really hot. We've just took five fans down
from our loft and they're all in the kids rooms and me and my
wife are sitting here. We're both sweating thinking
where's I think you might need to go and get the actual fan in
a minute, Holly. So what's it like working with
your son? Do you argue?
Well, that's what I want to know.
Do you argue at times? We do.
And I think I mean, the good thing with me is that everyone
knows and can see that mine and Jamie's relationship is super
special because he's my eldest son and he's been coming out to
work with me since the age of on and off, sort of like 10 years
old, you know, coming out with me at weekends and seeing what
I'm up to. And he has the highest pressure
on him because he is my son. It goes one of two ways.
I've worked in businesses where the sun gets away with
absolutely everything. The sun is absolutely useless,
but you can't say nothing to that son because he's the he's
the boss's son. Whereas I've been the complete
opposite with Jamie. Jamie's almost like the flagship
of the levels that I expect, but he's thrived on that because
Jamie runs his own business outside of our work with his
boxing. He runs a boxing school, he
teaches children with special needs and he works with sort of
children that have sort perhaps fallen down the wrong path in
life and are looking for some sort of escape.
So he does that on the side and he's a successful boxer himself.
So yeah, I think that I think that works, you know, because we
bounce off of each other personality wise and he's very
driven like me. So and he's very, he's very
passionate about pest control as well.
So it I think it's easy. Because that's what I wanted to
ask you is I'm sure when I listen to the beauties and
besties, he wasn't sure if he was going to stay in pest
control. Is he going to stay in pest
control for the time being? Yeah, definitely for now I think
because, you know, we're able to offer him a stable income and in
the sense that it's in full time employment.
So you know, he's 21 now and he's soon enough going to want
to be leaving home and getting a property for himself.
So at the minute he's been working from a young age and
full time employment. He's doing his boxing on the
side. So I'm just giving him a
platform. I mean, it's always in the back
of my mind that we might be sitting down one day to have
that chat where he might want to exit the business.
And, you know, I'll do nothing but support him.
I'll be heartbroken. But you know, for what he's
given me in the time that he's been with me and the memories
that we've made and the parts and partnerships that we've
built, I can't be nothing but prouder really.
But I think it's been a big key. I think it's been a big key is
that we work together all the time.
He's with me today actually, because I think he knew that
lunch was on. Lunch was on the horizon.
What you were paying, Yeah. Yeah, we have this whole, we
have this, we, we, we have this mental note.
We know who's round it is. Oh, fair enough, fair enough.
But now it's now it's it's nice to hear you like, I mean, I like
working with my dad, but yeah, at times you can argue I
sometimes win, but I'm right. Not all the time, but but so
where are we? So, so like with with the
business. Do you obviously, you obviously
wait, wait, do you do any of this?
Because I'm doing a trial with Sygenta at the minute with 24
hour monitoring. Now I know you do the REO links,
do you do any of them boxes where they you get all if you
get activations they get sent straight to your phone or
tablet. Do you do, do you use any of
those systems? So bar we are the real links,
bar the real. Links, so everything's directly
with real link. OK.
And. That's generally we, we do real
link on our squirrel treatments and our rat treatments
essentially I'm talking domestically we can offer that
for some of our commercial clients.
We've got some clients commercially that pay us for a
number of cameras in there premises constantly and it's the
same emphasis of what you're saying with the IT allows, it
monitors and it alerts you. But we we just primarily use a
real link. I mean, yeah, because although
it, although it's good demand it there.
Here we go. That's my boy.
I see him, but no, that's, that's it's good to hear me.
I'm obviously doing this, this, this, this Sygenta trial because
I shouted my mouth off on LinkedIn saying, yeah, they're
saying for small businesses next week their MPTA is asking me if
I want to do a trial with Syngenta.
So that's how we got it. I think it goes back to the
point that you said earlier you it is having that confidence.
If you grow in confidence and you're able to sort of put your
head above the parapet, whether it's good or bad, you know,
people will get people are going to notice you.
And I think, I think that's where businesses that fell, I
think they fell because they're, they don't take that leap of
faith. I speak to people all the time
that, you know, they're absolutely frightened out their
life to take on their first employee or to take on the
second employee. I never, I never in I never
imagined that we'd get up to the, the size that we are, But I
always looked at it. My whole attitude was, do you
know what? At least I can look put my head
up high and say, do you know what?
We bloody tried? And that that's, that's what
drives me. Is this thinking?
Well, I'm at least going to try because what?
What's the point if you don't try, what is the point?
Is that like that your son's just said something incredible?
That's amazing mate. You could carry on and graft it
that it's amazing that it's. Yeah, I mean, and then and
that's something that I've not publicly, I've not really spoken
about too much, but yeah, I mean he's, he has raised the point
there. I, I lost two key people in my
life six months apart, my brother and then my dad went six
months, four days before my 21st birthday.
So I think when I do dig down deep and people that are really,
really close to me, they, they will say that that that was
probably the biggest driving force to me being the person I
am today. And it is, but I, without Jamie,
meant raising it, which I'm not. I don't have a problem with it.
It's just something that I don't really sort of delve into.
But yeah, fundamentally that that's that.
That's why I am the person I am today, because I was dealt so
many 22 massive cards that really could have crushed a lot
of people, but it actually did the opposite to me.
That's no, it's I honestly love it that you've managed to keep
on track in hard times and it's you've you've been driving
forward. It's Yeah, I think it's amazing
that is. Yeah.
Thank you. It truly is, but I'll have to
try and get Jamie on at some point by himself when he's free,
so if he'll come and have a little chat.
It's obviously he's out of the gym now, but no, I think and
Jamie's great to speak to. He's got such, he's got such a
way for someone of such a young age on paper 21, he's so mature
and beyond his years. So I think it'd be great to get
him on and you can talk to me independently from a young
person's perspective in the industry and, and how he,
because I think, I think really, I look at our company and
statistically, you know, I've got a lot of young, young people
that work with us. I've got a 19 year old, I've got
a 21 year old, 22 year old, so 28 year old.
So you know, we've got them. We've got the, the, the maturer
generation such as lovely Dave who who commented earlier.
But I think, I think that's what our industry screaming out for
is the young blood coming through and taking it seriously
and actually looking at public health, which is the sector that
we actually represent as something to consider.
And I think that's what we've been lacking.
And I've just been really a big advocate of trying to get
youngsters in, even on work experience of doing that, and
that's something I've really pushed for.
It's something that again, we're at MPTA, we are trying to push
forward like we've had our MPTA where we fund and sites
engendered deal where they fund 5 young people's RSPH Level 2
and pass management award. And that went well.
And then just launched another one.
So we're always looking for ways to try and it's, it's ways of
how do you get into the colleges?
Things like how do you get into there?
Because you need them, you need them to recommend, oh, pest
management is a career. Did you know that?
And they're currently as far as I know.
They don't do it. No, there's nothing.
But I think second, secondly to that, Sean, is that I've with
every, with everyone that I've taken on, I've always said, I've
always said this, I've always said, look, I can teach you
about pest management. There's just one thing that you
need to have that I can't teach. And that is to have the right
attitude. And I've said that to all of
them. I can't teach you to want to get
up in the morning and want to go out there win rain or shine and
actually have the attitude to sort of look at our clients and
say, we've got you. But I'm genuinely so lucky that
my guys, they know that our customers happiness is the
absolute utmost. Is that what matters?
And I think the fact that they get the time and the resources
and the materials and everything that they need to do that, I
think that's why we've we've done well because they know that
I'll support them in making sure that we get the job done.
And that's not a sales pitch. It's just that's what's allowed
our growth. That's the secret to our success
is we have we've, we've just put whatever we need into place to
get those results. That's good to hear that is that
is Sean Mooney's Just Come and chat.
Evening, Sean. Thanks Kimberly for popping on.
Oh, wow, I'm from the US. Thank you, Kimberly.
USI missed one earlier thing. I'm on the podcast.
Go on. Sorry, no listen.
I've had to turn my camera around because just over there
is my step. I've had two daughters come down
already and my mum's up to shoo them away.
So yeah, I know the feeling. Go on.
OK, get something. Where you going?
Where? Whose tablet?
Get it in right. Sorry about that.
No, it's the first time it's ever happened in.
Fact. Well, look, there's the first
time for everything. I'm not, I'm a I'm a family man.
So we've all my, all my children are tied up or sedated now.
Thanks for tuning in, Kieran Casper as well.
Yeah, big shout out to Kieran. Yeah, Beauties and beasties.
Beauties and beasties beat me to getting him on.
I didn't think they were going to beat me, but they've beat me
to a bit. I've got him on Friday.
I'll be tuning in for that as well, but then I think you've
got him as well though, haven't you?
I haven't booked him in yet. I'm going to, it's going to be
like a special one week. I'm going to do one on Thursday.
Yeah, because I, because I'm, I'm booked up till mid-october,
believe it or not. No.
Well, I know, I know. I was doing a bit of
negotiating, wasn't we? Before I went away on holiday in
the summer. Yeah, because you said it
depends if if football stood on and during the league or the
cup, was it? Yeah, I was.
I was a bit super. I was just thinking that Arsenal
might have won the Champions League.
That's a whole different. That's a whole different story.
DP, New Mexico, thanks for popping in.
What's going on? Our group is getting pushed.
Mark Porter's on. That's everyone's coming on.
Thanks. Yeah, I'm great and I'm grateful
for that. That's nice.
So how so say you were to give any anyone star in like a
business, a pest control, any voice to like growing or trying
or put yourself out there, What would you what would you say to
them? What would be a good idea?
Don't, don't sell your soul. What we offer is a specialised
service. If you don't have, if you can't
believe in yourself that what you're going to do is going to
make a difference, then now is the client going to believe in
that? We you'd be stunned.
How many projects we walk away from because at the end of the
day, people are paying for my expertise and know how, not my
time. It's amazing how many people ask
how much would you charge for this?
It's not about that. It's about what that value is
worth. And I that I think people out
there need to really research into what is what is value and
what is value worth to someone. Value is more than money.
It's not what you're willing to pay.
It's what that what, what is it valued to you out.
So I, or if, if anyone's a bit sort of twisted by that, I think
at the end, if you can't convince your client that what
you're offering is going to be the best value for them, then
that's where these struggles are going to start.
If you're selling value without selling value, then you're going
to be on your merry way. That's great advice because I've
obviously trying to expand more to get more commercial and I've
got to offer the value and do it the proper way because I
scenario you've got to learn to be honest, it really is.
And I think you just need to keep your ears and your eyes
open. I mean, I've, I'm, I've always
been known as being quite vocal. And you know, that's why I'm one
of the admin moderators on the British pest control group as
well. But at the same time, I'm never
afraid to say, hey, guys, like, can I have some advice on this?
And I think don't be, don't be frightened to ask questions
because it's better to ask 10 questions and to than to not ask
and get something badly wrong because you can fall quicker
than you build in this industry and get a really bad name for
yourself. So, you know, make friends, get
to know who your local. I've got, I'm surrounded by
competitors, but most of them I get on with.
We don't, we don't interfere with each other.
We all know what our we all know what our selling points are.
And I don't slag off my local competition with the exception
of maybe a couple, but that's, you know, that's due due to the
fact that they just don't like what we do because we're doing
all right. But on the whole, I've got a
I've got a lot of the respect for my competitors and we help a
lot of them out where we can as well.
So I think it's don't make yourself an enemy by by those
around you because at the end of the day, it's better to be like
than loathed. Exactly that.
I mean, I have, I know all the I know pretty much all of the pest
controllers in my area and we get an all right if we see each
other out on the road be. Yeah, you wave.
Pull over by sometimes, sometimes pull over and have a
chat sometimes. Yeah, exactly.
And I think that's how it should be.
You know, there's enough work out there for everyone.
And I think, like I said, I think it's just it's creating an
image of yourself for yourself. Oh, I've definitely done that in
recent times. Yeah, and.
That's. And that's what's important.
So yeah, that's, that's the only advice I can give really is
just, you know, you've got to have faith in what you're doing
and you've got to believe in what you're doing.
Because at the end of the day, if you're, if you're going in
really cheap, you know that that's not believing in
yourself. That's, that's you.
You're disbelieving in yourself. You've got to be able to.
I've had people that fall over with us, some of the prices that
we charge our clients. But at the end of the day, we
get the results. And a lot of the time, if it's
getting the results, then it's worth it's money well spent for
our clients. Oh, it definitely is.
But sadly a lot of what gets me is when like I've done work
really, they show you around, they're fine.
And a couple of businesses I've tried to get, obviously I'm not
saying a name, but they have a national and I thought we
offered more value in that one then and then they didn't.
What gets me is they never actually give you feedback or
anything if you get nothing. Unless you get it.
Yeah, but it's never going to change, is it?
Well, it's not, I mean, I'm not, I'm not, I'm not going to preach
to you. I mean, you're, you're doing the
right, you're building. So I'm not preaching to you how
to do it. But I think that's where the,
the real, the the selling techniques really evolves around
what their needs are. Really understanding that the
client needs. Because I've been around people
where they go on site. Yeah, we can do these metal
boxes. Yeah, we can do this.
Yeah, we can. Whereas it's a case of what your
concerns What, what is it you're looking for?
What do you need? Do you want someone that's
purely dedicated to your site or do you want it 2 free?
I've won massive contracts because the one problem that
that facilities managers got is he's fed up of someone different
every time turning up at his site and he's getting pulled
away. So I've won a contract before
purely on the basis of saying so if I gave you one dedicated
technician and we've won in reserve that knew your site
inside out, he said I'd give you the contract.
So again. That's going back.
That's going back to rather than turning up on the site and doing
anything. What, what's your biggest
problem? What, what your, what are you
looking for? What do, what do you need from a
service provider? And that client was a, a huge
customer. What, what is now a huge
customer because he couldn't believe that my opening question
was what are you looking for? What, what do you want?
What do you want? And he actually said, he said,
he said, I want someone that can turn up every month that knows
where the site is, that knows where the boxes are.
I said, what if I gave you two people?
I'll give you 1 dedicated tech and I'll bring in another one in
reserve on the same day that we set up.
So God forbid anything happens, they'll know the site.
That's great. I'll be honest, that's great
advice for myself. I'm going to try that next time.
So again. I'll I'll try that I.
Will it's, it's just, it's just trying to sound like you say, if
you don't get feedback at times, I'm not saying you on a personal
level, but sometimes it might be because we've not asked the
right questions. It might be that we've gone in
and trying to do XY and Z, whereas what they've wanted us
to establish is what their needs actually are.
We might we might want someone that's able to come at weekends.
We might want someone that comes with me if we ain't asking those
questions specifically, what are you looking for?
What? What is going to what is going
to make me Max maximum appeal to you?
OK. That.
It gives food for four, doesn't. It it does, it definitely does.
It is. It is food for thought.
And I've been there. I've.
Been right now I will, yeah. I've I've been there where I've
gone in and I and I've walked away and I'm thinking, Ouch,
like I've really overdone that because I'm telling them how
good, you know, not as much how good we are, but we can do this
and we do that. But over, over recent years, you
know, my opening, my opening questions have been, look what
you look, what, what do you need?
What, what is it that you're looking for?
What, what's making you want to change?
What aren't, what aren't you getting?
What, what you needed or what's being failed and what you
agreed. And people will open up and tell
you that because we're all quick to sort of want to open up and
say what's making us unhappy at times, especially as a as a
potential client. Well, they turn up at 3:00 in
the afternoon or, well, you know, I normally get John, but
I've not been having John turn up.
So by listening to those needs and homing in on those needs,
you're able to give clear and precise answers to those
problems straight away that they've, you know, you're at the
forefront of their mindset. Yeah, No thanks.
That's, that's really good. That's really good advice
because we've got one site where they they, they'd love us to
turn up at like 9:30 because the basically the guard guard people
work on the gardens and that they have to meet at 9:30 and
that's when I turn up. And he says because they're not
bothered. They're not bothered way in the
month, but as long as I turn up in time for their meeting.
Exactly. And that's what you said, that's
what you said, he said. I want someone to turn up off
half 9, roughly when you're having this team break,
basically, yeah. And that's what I do every time
with that one I do. So, yeah, I think, I think, I
think really that's it. It's, it's just understanding
and and doing a bit of research on your customers, you know,
doing you ain't got to go too crazy.
But just going in and sort of saying, oh, I see, you know,
you've recently opened up a new branch in Bayswater.
How's that going? You know, just taking a general
interest in that brand and knowing a little bit about them,
doing a little bit of research sometimes.
Sometimes it's really good. Even when I've done cold calling
before, I've managed to bypass the receptionist because I'm
saying it's John in this morning.
Oh, is he expecting you as well? He said for me to pop in.
You know, you blog it a little bit, but you're bypassing
someone who would otherwise show you the door because you've got
a name. Yeah, Linkedin's quite powerful
as well. You can get names off there
usually. Oh, I've, I've, I've, I've, I
mean, I, I don't use LinkedIn as, as nowhere near as much as I
do my social other socials. But I tell you this, I've
managed to find out who's who through LinkedIn and I've I've
managed to break down doors that would otherwise have been firmly
shut in my face because you're, I'm going direct to these
people. That's that's that's also I.
Do feel, I do feel Linkedin's become very Facebooky
unfortunately, but at the same time it is there is a good tool
to find out who's who within the organisations.
It's true because it has. It has made LinkedIn bigger by
being more Facebook because I post my gym pictures and all
sorts on there. Yeah, I've seen, I've seen, but
people like people like it. But you are right, it has
changed. It's changed, but I think it's
made LinkedIn bigger because it's not just a job site or
where you get business. It's a little bit more than
that. But I spent too much time on it,
I really do. That's the problem.
Yeah, but but again, I think you get, you report you.
So if you put the hours in and you put the research in, I mean,
we, I'm not afraid to say who, you know, we, we've recently
acquired a relationship with the Marriott Hotel Group.
You know, we're, we're now doing 2 of their hotels.
You know, they're, they're, they're an international brand.
So we, we, by no means are we going to be managing hundreds of
site up and down the country, but we're now an established
service provider where we're in two key parts of London, Canary
Wharf and in Mayfair, where we're really starting to make an
impact. And we're tidying those sites
up. And we've got the GMs now that
are going to, they're going to be networking for me.
That's that's really good because I see, I didn't think
you'd be able. I thought brands like that would
literally just say no. We'll have one company that
covers the entire country. So that's that's.
Different times are changing, Sean.
I think a lot of these companies now are starting to see, and
it's the word that I used earlier, where is the value
lying? And a lot of our, a lot of our
smaller companies, these bigger organisations are seeing what,
what we're able to offer. And it's, it's what's starting
as a ripple with start is is starting to cause a bit of a
stir now, you know, because I think people are seeing the
value of local companies. That's it's good to hear that.
It's because obviously you, you know more than you have more
relationships for these kind of bigger brands and and they can
see the value in more of a smaller family business that
they can probably be relied on more than calling out another
say big company who probably won't come till next day.
Well, it's, you know, again, it's, and it's asking the
questions, you know, in certain instances I've had we've, we've
won a big restaurant trade because we was able to go in
2:00 in the morning until 7:00 the next morning.
And we had that window where we had six of us proofing through
the night. We had everything.
We had all the chairs taken out, was able to RIP out all the
expanding foam that the previous company put in.
And we was using metal plates and mouse stops.
So it's being able to adapt to the, to the needs of that
business. We're not disrupting that
business. We're working through the night,
we're charging accordingly. But it, you know, it's a, it's
been like a chameleon. You've got you've got to adapt
and understand what those clients problems are.
Yeah, it's, I tell you, it's been really I I have been
talking to you because them questions I've never asked
before. And I'm still learning, like you
say, you know, I, I really hope that people aren't looking and
thinking. He's very cock sure of himself.
It's not. I'm very confident in what I do,
but like I say, it's you're forever learning and I'm always,
I'm the no one is a bigger critic of myself than myself.
You know, I push myself all the time and you know, we are doing
really well, but I still, I still scrutinise my month every
month. I at the end, last day of the
month, I get home and I'm like, right, what more could we have
done? Why haven't we done this?
Why haven't we got that? You know, and it comes down to
having that drive and hunger and a mentor, like I said, that
always cheques in on me. Yeah, it's really good to hear
that even every year I mentor. So it is good to hear.
Thank you for that. I appreciate that.
I've got, I've got a new listener in Mexico.
There's loads more episodes to catch up on if you want to just
loads loads on the channel. Appreciate, appreciate the
comments. Thank you.
And it's this is it just goes to show, you know, you can reach to
a wide audience and someone can relate to what you're saying,
you know, more so. And I think I really hit home on
the point that, you know, I'm not I'm not the only person.
There's so many people like me that's come from absolutely
nothing and has made something of themselves.
And I don't I think there's no better feeling than that.
You know, you've been given those silver spoon.
Everything that you've got has been through blood, sweat and
tears, you know, set being away from your wife for months
because you want an opportunity to try and build a business.
And I think that's what makes you more humble when when you've
built it from nothing, I think that's what makes you realise
that you know what, you'd never forget the people that's helped
you get to where you've got. And that, that's one thing I can
say with pride that I've never, I've never forgotten the people
that are around me and have, but have been around me.
Yeah, hello. It's it's really good because
some people do, don't they, when some people get some level.
I've had people. And that's it.
I don't want you to know you. I'm too big time now.
I, I see it, I've got people around me that I won't name, but
I've got people that we no longer talk and we went separate
ways. And, you know, it's, it's, it's
the shame. But they, they forgot where they
come from. But you know, you, you, you
can't please everybody. That's true.
That is so would you say that within within a business pest
control business that are very good but looking website it's a
big it's a big part of trying to grow the business as well as
well. It's a great question because we
as recently as 10 days ago updated our website.
We've gone a little bit more interactive.
We had a professional photographer round because we
celebrated our 10th team member we had.
Professionals. Thank you.
Yeah, you know, I actually put it on LinkedIn as well and it,
well, you know, you, you talk about that.
I mean, I've never, in all the years I've been on LinkedIn,
I've never had more than 5 or 6 likes on things.
I've we're up to over 110 likes, I think so far on LinkedIn of my
post of the pictures and stuff like that.
So I think, I think, I think that really, that really answers
your question because we paid a photographer to come and get a
nice consistency in the, in the photos, which is now on our
website on the meet the team section.
So absolutely, I think invest and I'm not talking thousands,
but by putting in an idea into your brand and using your
colouration and your interactiveness.
We've, we've, we've been quite pleased with the changes to the
website that we've. Just made it's looking nice,
especially about me or we can see all the photos.
It's really good, yes. Yeah, and again, you know, it's,
it's trial and error, but you just, you just want to get you
what you want people to understand your brand.
I think that's the thing. If you if you try and muddle it
up or people look and they can't really relate to your brand.
And you know, people, I remember when I first got the green vans,
people was like, Oh my God, what are you doing?
And people that haven't seen our vehicles, you know, do check
them out because we've got the probably the loudest colour wise
vehicles out there. You know it's bright green and
blue, but it it works. It does.
It does work. It's in because my my son was
looking at the pictures who's found today.
So do you work for you daddy? I said no, no, no, it's a
different company, he says. That's that's a nice fan.
Thank you. Yeah.
And, and and they, they stand out.
And, you know, we got the private plates on there as well.
Because again, you know, we, we, we like to, we want, we're,
we're, we're proud about what we do.
And it has become a bit of an obsession now really where the,
we've even got private plates on the mopeds now on the two
mopeds. So you know, it's just, it's
just again, it's a continuation because going back to the whole
thing about if we do potentially sell in a number of years, you
know, it all adds value because it's, it's building a brand that
is recognisable and established. That's so true and that's why I
asked a few people about how to grow and the main thing was
website because if you look at my post I make on social with
the wasp on and the green and look at ever see our vans, then
you jump to our website, you'll think that's completely
different. And that's why I've obviously
looking around. I've been asking different
companies, but the website is on the cards.
We just got to get sorted out but so I wanted so it's all one.
Brand, there's a marry, yeah. Massive disconnect if you go on
our website. No, apparently, and that's
something that we've really tried to sort of do with with
especially with TikTok as well, you know, and I think Tik Tok's
been a Tik Tok's been a massive selling point for us as well,
because the amount of prospective clients that I'm
able to say look so well and good, me telling you what we do.
But jump on our TikTok, look at the people that we've helped,
look at the projects that we've undertaken at your own leisure,
and you'll see why. You'll see why I'm knocking on
your door. Because this is how we can help
you. Exactly.
You can show them, you can't say or you need to put more stuff on
your YouTube. You don't really put much on
there now, do you? You don't put that much on
there. I've posted a little bit, but
yeah, it's probably my weakest point on YouTube because I'm
really. Tiktok is is is the how to pull
it. A lot of young people go on
Tiktok and but they use it like Google.
That's how they use it. So no, they do.
They say they want a plumber. They kind of type their area in
and they all say they want a pest control and a lot, I'm not
saying all they all do, but a lot of young people would like
to look on TikTok as if they like their videos and they get
then they then they go, oh, I'll get them in then.
But that's what they say. The experts use it like Google.
Yeah, exactly. And I think it's just trying to
stay relevant, you know? I mean, I have people mess.
I've, I've had loads of work through TikTok where I've had
people messaging me, you know, little domestic jobs and little
shops and stuff like that. So you know, and again, it's
just making yourself relevant, you know, you want, if people
are thinking about pest control in London, what I want them to
be doing is thinking about the green machines, you know,
because that's what we refer them to.
So it's just trying to be, it's just trying to be relevant at
the time into people really. And having that, like I say,
I've said it multiple times in this podcast, is, is people
saying that we're having fun along the way as well.
No, that's true. And you can see that whenever
whenever you film videos, it's all it's all apparent.
It's not it's not fake. You can you can see it's real.
You can. But yeah, you make that.
I still, I still think about how can you go and watch that one
after where you go? Catastrophic, I think.
Yeah, that. That, that was a cool video.
Actually, that was a very cool video.
And we enjoy making them, you know, we, we enjoy putting them
together and, and putting them out there for people to see.
No, that's that's really good. But but you know what you're
binsted. How does it like do you have
like office stuff where you know, if someone's got a
domestic, they ring the office and they book, they book through
that. And then do you have like
tablets with all your texts, what jobs they're doing each
day? Exactly that.
So, so we, we've, we've got a really good set up behind the
scenes. So Dawn, who's my mother-in-law,
She, she looks after the my team, my service consultants.
I've got, I've got APA called Siobhan.
She she commented earlier who called Holly the boss.
So she's probably going to be unemployed tomorrow.
And then we've and, and it and it works.
And then we've got Holly that kind of, she overviews
everything. She overviews everything that's
sort of like the back of house. So it allows me to sort of, it
allows me to propel the business in the sense of getting in front
of, you know, potential new clients, but going to see my
existing clients and doing the surveys and stuff.
So it's a really good balance. We, we use a reporting app.
So all the guys have got their jobs because we've got 2 field
based female operatives. This worth adding.
That's also what makes us quite unique.
From a, from a sorry, from a client's perspective, if you've
got say a mosque, like does that when you like, even in domestic
situations when they're going to a female, does that make them
feel better because they know they've got that coming?
Massively, I mean, we, we actually do a lot of work for
local councils and in those areas we we deal with a lot of
mother and baby units. So what what makes it quite
unique at times is that we're able to offer a female
operative. You know, there's certain
circumstances that allow us to really push the the emphasis
that we've got female operatives that makes it a little bit more
comfortable. So, yeah, and, and, and again, I
think from, from the business that the, our business is, is
predominantly dominated by women.
You know, with the exception of myself in my position, you know,
there's Holly, there's Holly, there's Siobhan, there's Dawn,
there's Amy and there's Cynthia. So we're, I think, I think
that's what really strikes a good balance in the sense that,
you know, the, the females, they, they have fun, but they
can see the seriousness of what we're doing.
And it's a good balance, you know, because there's, there's
always good banter. I don't think I've ever actually
get involved where there's been sort of outspoken remarks about
anything. And I think it's what I think
it's what keeps us in check. I'll say tongue in tongue in
cheek. That's that's really it's really
good because I have heard all novels.
I listen to a lot of other podcasts and with females on
they've said that the customers I felt feel much better
sometimes when there's technician coming out.
It does it does happen, you know, and it could be it could
be religious reasons, it could be, you know, it could be mental
health issues where you know, they've had bad.
But again, I think that's where going back to your original
question about having that comfort, having that that person
in Siobhan or Dawn or Holly that answers the phone is having that
is having that kind of that personalised relationship with
them straight away and establishing the needs.
What, what is it you're looking for?
I understand that you're calling us because you've got a problem.
What, what, what are your requirements?
You know, you we're able to say, look, are you, do you have a
preference on whether it's male or female?
Would you like a branded vehicle turning up?
Would you like an unbranded vehicle turning up?
So I think it's by by having that choice to offer our
clients. It's, we call it, it's an
alternative close because rather than saying, yeah, we'll have
one of the vans and one of the guys with you, we're able to
would say, well look, would you like male or female?
Would you like a vehicle? Would you like a moped?
We're able to offer choices that gives an, an alternative close
in the selling world, it's an alternative close.
So that's where we're able to to hang on and convert a lot of our
inquiries. That's good to hear.
And I'll say, how do you, how do you say an I'm sorry.
Siobhan. Siobhan has been out with you on
survey, so that's good because they get to see a perspective of
how surveys is done of the old, but now on her routine visits to
see how it's done on the ground. Oh yeah, I mean, I'm probably,
I'm probably one of the most OCD people where whether you agree
or not, I believe that your external bait stations are the
first representation of your business.
And my team know that my metal bait stations have to be
absolutely on point. They need to look shiny.
I've had people and this, this is the gospel truth.
I've had people that have been visiting London and I've had
them private message me. There was 1 gentleman, I can't
remember his name off the top of my head that he was visiting
Harrods and we do a little site opposite Harrods.
And he said to me of all bait boxes that I see when I venture
into London Porter, it's yours. And my God, are they looking on
point? Because, you know, my guys know
that there's no, again, I'll go back to the thing about people
agreeing that sometimes boxes should be a little bit dirty or
whatnot, but externally the lids of our bait boxes, they have to
look pristine because for me, that's a representation of our
brand. Was he from America, This guy?
No, no, he was from up north. He was, he was down in London.
He was, he was literally away and he messaged me with a
picture of the bait boxes and he literally was of all the
companies that I see when I'm visiting London and up near
Harrods, I bloody see yours and your boxes are on point.
And I showed that to the my teammate that actually looked
off that site. And I said to him, This is why I
said This is why I'm so OCD, because whether it's a
competitor or someone, people are always looking.
Yeah, they are, they are always looking.
But you know, that's that's a pretty cool thing for feedback
that is it's. A good Oh yeah, it's a good, you
know, it's nice because people are always looking.
So it's a good point, proven it is.
But yeah, there's been loads of talk in a chat.
Most it's the most popular chat ever.
Mark, well done. Well, I like, I like to, I like
to set a bar, you know, So hopefully whoever's next on they
can, they can be the same. Fresh is on.
It is. I can't remember who's on next.
I have to look on my phone, at my phone.
I never. Remember, I've enjoyed it, I've
enjoyed it being on and thanks for having me.
Yes, yes, thanks for coming on. I know you're a busy guy.
Yeah, I drive your Lamborghini at night time.
I know. But you, you've come on the
podcaster. Now and hopefully, you know,
hopefully people can take a bit of positive from it.
And if, if I, if I can help someone else out there with any
of the bits that I've done, then it's been, it's been worth the
time coming on, you know, and like I say, I don't pretend to
be the best, but I'll strive to be the best.
There's no doubt about that. It's definitely I don't.
I've definitely learned something because I've taken
notes because next time I go around somewhere I'll be asking
them questions. And let me know, message me and
let me know. All right, let me know because
you will be flabbergasted to actually see someone on the
spot. They almost look at you and
think what what you want to know what you want to know?
I want, I bloody want someone that can do this or I want.
And then you can say, yeah, that's fine.
I can do that. I can come on a Saturday
morning. If that's really what ticks your
if that's what's really going to help me win this business, then
I'll then consider that done what else?
And then before you know it, by the end of it, you'll say, look,
I'll get everything over, I'll know what you need, we can
deliver it. I'll have that quote with you.
And I'm looking forward to you standing it off.
Yeah, I'll be good. They want Holly to come on
camera to say hello. OK, let me let me see if I can.
Let me see if I can get her down.
Holly, Holly quick, you need to come down.
She's coming down. Guys and girls, she's.
Coming down. She's coming.
I'm going to get her to come and sit next to me.
Hold on. Who made that comment?
That's brilliant. I.
Was there, I'll leave it on. Anna.
OK, Anna, I'm going to get the big boss here, right?
Come and say hello. Come on, come and sit down.
Anna. As basically said, they want to
see the big boss. So this is Holly, everyone.
Hello. Thanks for coming on.
It's OK. So you enjoy the pest control
industry again? I mean, it's all right.
Yeah, yeah. It's all right.
It's all right. You don't have to say a lot.
You're all I know you're a bit nervous about podcasts.
It's all right. They wanted you to come on.
They did. Yeah, look, one and Anna's asked
the question. Get Holly to come on and say
hello and introduce herself to the big boss.
From PBC C powers upstairs doing work.
Yeah, there you go. I was invoicing right now.
That's fair. That's fair enough that.
Is, but do you want to just, I know you're a bit shy, but do
you just want to the people that's watching give your
insight as to how it is for you, not only being a mum, an amazing
mum, but from a business perspective of how it, how we
operate really and what makes you know how it works.
Yeah, don't get me wrong, has it UPS, has it's ups and downs.
It's hard. It is hard work, but teamwork is
the most important thing, I think, not just from you, from
our other eight employees. The real Bosslett.
Yeah, no, it's it's hard work, but it's worth it.
That's good to hear that it's it's we need more opinions from
women within the industry. We do I.
I I mean, I work from behind the computer screen.
I'm very compassionate with people that call and are
actually. That's the kind of rodents.
But that's what. I totally. 100% get it.
I wouldn't never ever ever catch me anywhere near a mice, a mouse
or a rat. Absolutely not, no.
But again, I think that goes back to what we just said, Sean,
about having someone at the end of the phone that is
compassionate and understanding and not just asking for a Rep,
you know, actually saying, Oh my God, look, we understand that
you've got a problem and you know, this is how we can help.
We was talking about having female operatives out there as
well. I mean, yeah, we've got my
sister and I say to her all the time, you're better than I am
because I I couldn't do it. She called me one day last week
on FaceTime and was literally getting so excited at the fact
that she was standing like a metre away from a rat and
running here there ever. I was like, Oh no, I would
scream and run. Right, Mark?
What doesn't Mark? Try and drag him out on site
then. No, it's not.
It's not going to happen. No, she's she's she's busy with
the three kids that we've got. Who's that Anna behind a great
businessman is every great Anna. I absolutely concur that with
you. I think I definitely concur
that. And as much as we laugh and
joke, I wouldn't be where I would be today without Holly
because we've we've had some real roller coasters.
But she believed you believed in me ultimately, didn't you?
And I think that that's what that's what it is, because
without the belief of the most important person beside you,
then there's nothing really you're doing right now.
It's now that you've come down. Yeah, listen to the customer if
she's put someone's yeah. Yeah, I mean, Siobhan puts up
with a lot of Siobhan's almost like the first port of call for
people. So she's often at the at the the
forefront, the forefront of it. Sorry my a bit of a brain
freezer do. You ever get angry customers
being nasty down the phone? Do you ever get that?
Oh yeah. Absolutely, yeah.
How do you deal with that? Do you Do you kill them with
kindness? Holly will tell you.
Holly will tell you a quick story.
This was years ago, yeah. Yes, I just had, I just had
Luna. She was probably no more than a
week old and I was back to work because obviously at the time it
was just. It's just me and you.
No, I think mum was on board as well.
But anyways, I'm still trying to do as what I could where Mark's
diary was concerned and stuff like that.
So I was back quite quickly after I had her.
And then this one guy called and he just, he happened to just say
every time I speak to you, your kid is crying in the background.
And I was a bit like, hold on a second.
I was like, I'm still helping you.
I'm still trying to help you. And I remember calling Mark like
in absolute sense, I was like, I can't do this.
She's crying. I've got the phone ringing and
I'm trying to help. And yeah, it's just sometimes
you do get it. And I'm like, look, I'm here
trying to answer you. I've not ignored your call.
I've answered the call. I've come out of the room even
because she is crying, you know, So that that is that is quite
hard. And you have to in all of that,
you have to remain professional. It's obviously you killed him.
A kindness, Yeah. You just really know.
It No, I I ain't gonna lie. I told him to do one on that
occasion because he overstepped. He overstepped the mark.
It is it. Is really.
Yeah, and you know, we're generally very professional
because we do, we do get tenants and clients that are upset and
you just got to we bite our tongue all the time.
But he over, he oversteed the mark.
That was my wife he was talking to and he made her, he made her
cry. So I weren't going to have
anyone No, no money compensates to talk to my wife like that.
So he he was politely told to to go and find somewhere else, to
say the least. Yeah, I know it's you got a lie.
Was was this obvious? Was this was this quite a few
years ago? Or was this?
Yes, Luna 6, Luna 6 now. So this was six years ago.
I still don't see a problem really hearing a kid in the
background. People have families, don't
they? I don't.
Yeah. And you know, we've always,
we've always pronounced, you know, we've always said that,
you know, we are, we are family. We're a family owned company.
We've got we've got kids and. Even half terms and stuff, if
they're at home and I have to call someone, I'm look just to
let you know I am working from home and I've got 3 kids.
So you may hear a bit of screaming and shouting in the
background. Most people are OK.
They're like, look, it's absolutely fine.
Yeah, everyone's used to it now aren't.
They especially I think from COVID because a lot of people do
work from home nowadays. They do.
It's great. I think it's great.
I do. They all work from home and they
can let you know when they're going to be in.
Holly Holly works from the nail. Sharp, Sean.
They're worth it though. My nails are worth it.
OK. No, I'm glad.
I'm glad that she's come on. It's because like, like, like
Anna said, and it really is true, a successful business is
built on really good relationships at home as well.
And you know, I can sometimes be a real pain to live with because
I am very driven. But Holly often has to look
beyond that and think, you know, I'm doing it for my family and
I'm doing it for our brand as well.
It's true. It's true you.
Do don't speak for you. Yeah, sometimes I want to lock
him in the cupboard, but it's OK.
Yeah, yeah, he's a good bloke you got there, Marcus.
Keep guys going I. Was going to cut a promo on you.
I can't, I can't think about to say actually.
But yeah. Nice.
It's been good to have you on. No, likewise, Thanks for thanks
for having us and thanks to everyone who's tuned in and
watched it. And like I say, I've already had
a follow up my Instagram page, I think it was the gentleman from
New Mexico. He's just given my Instagram
page, like my business page. So it just goes to show, you
know, you're making you're making an impression and friends
with people through for having the courage to come on platforms
like this. So massive kudos to you, Shaw.
And I think forgiving not, I mean I'm quite confident, but
you know, for giving people a window to, to put themselves out
there for, for others to look at as well.
Oh no, don't get me wrong, people have, People have called
me all sorts before online, but I've got used to it.
It doesn't. It very rarely happens anymore.
But yeah, we've had. Conversations about that,
haven't we? Yeah, we have.
We have. It's their own insecurities.
Really it is. Who would you like to see on the
podcast next, Mark, if you can, if you can get anyone on, any
ideas? I actually there's a there's,
there's a name that I've forgot to mention and and he's done so
well for himself since leaving procure was Timothy Peeling.
We all know him as Tim Peeling. He works at ENVU now.
Tim, Tim, Tim's rapidly grown through the industry since
leaving Pro Kill. He's he's, he's really done well
for himself. So I'd like to maybe hear from
Tim actually to sort of talk about his growth of in the
industry and the different roles that he's obtained and to give
feedback, you know, because Tim's worked with a load of us
and seen our developments and whatnot.
So it'd be good to get his perspective on things.
So yeah. Timothy Peelin, I think I'd be
shouting out if I was to call anyone out.
Yeah, I'll, I will look him up. I will.
I will look him up. Yeah, look him up.
I will, but yeah, thanks for coming on, Mark, and thanks
everyone for watching. And I don't know how anyone's
going to top this chat. I really don't know.
It's the most it's the most most watched podcast so far, I
reckon. Lies, I've never had this chat.
It's cool. Well, we appreciate it.
We appreciate you. And yeah, and thank you.
Hey. Thanks for coming on.
Thanks for letting Mark. You haven't come on the podcast
because you've kept. Him out of my hair for an hour.
And a half. Oh, fair enough.
But yeah, thanks everyone and thank you.
See you on the next podcast. But thanks, Mark.
I'll just end the stream now. See you later, buddy.
See you later mate, cheers.
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